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My       mindset       to design a better tomorrow

Let's be creative, test and experiment together. 

> My heart and expertise lie in social topics;

Personal developmentwell-being, sustainable transformation and the responsible use of technology.

How was that mindset created?

I recently graduated in Strategic Product Design at the TU Delft and worked in different design fields before. 


My design journey is driven by curiosity. I grew personally and professionally as my beliefs shifted from the fascination for industrial design and experimentation with materials towards integrating methods that encourage problem-solving and looking into the future of products, services and systems. 
During my Bachelor's in Product Design and work experiences, I designed for sustainable production in collaboration with manufacturers & users, designed exhibitions/learning experiences and co-creation workshops to enhance bio-economy participation. 


However, in this complex world, it doesn't seem easy to make a positive impact based on behaviour and the different parties in the ecosystem with their own beliefs.

Curious about how we can create sustainable transformation and pursue social design, I started my Master' at TU Delft. I learned how to integrate users, stakeholders and make the necessary steps towards the imagined future vision.


Here I learned the methods and tools for problem-solving in multidisciplinary teams and how to discover what people want with experimentation like Problem / Solution Fit. 

Facilitating creativity and reflective processes became my most significant energy factor and strength. 


Now I am better equipped to create awareness and make actionable steps towards a positive future transformation. 


How would you create actual change?


Let's be creative, test and experiment together. 

I see people as the centre of a complex system. We need to be aware of the value creation of experiences in the different layers of a system. 

Look behind the actual problems and foster participation. Moreover, experiment and test if assumptions are correct and iterate on the fly.  Tangibility is key.

We want everyone to be able to imagine their present and future experiences. 

What is the biggest challenge?

We are all biased and value different things in various contexts; this frames our belief system. For example, if we are stuck in our day-to-day business or can not imagine the future and think out of the box. We must imagine and engage people to collaborate, even though communication differs.   

How does it change you as a designer?

I look at the context, the problem and the people involved. 

I enjoy discovering mental models of specific actions by combining psychology and design to understand how to create positive transformation. 

Looking at reflective processes and problem-solving methodology helps me to find the proper setup to integrate stakeholders and users.

Using tangible tools like websites, prototypes or storytelling to create imagination. 

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